Aura Property Management - July 2025 - Duplicate copy 4 Standout Ads

Bad Ads Cost You Tenants —Here’s How We Do It Properly

81% of enquiry happens in week one. If your ad’s not right, you’ve already missed them.

6-month money back guarantee

FIRST IMPRESSIONS = TENANT QUALITY

When tenants scroll through listings, they’re not reading — they’re scanning.

And if something’s off? They swipe right past it.

We see it all the time:

Blinds half closed

Blinds half closed

Messy Kitchens

Messy kitchens

Dim lighting

Dim lighting

Ads

Ads that say “light-filled”… while showing a dark hallway

Blurry

Blurry, stretched, pixelated photos that make a great home look neglected

Tenants assume what they see is what they’ll get.
If the ad sends the wrong message, the best tenants won’t even enquire.

OUR ADVERTISING STANDARD

We don’t “just list it”.

Every Aura rental passes a 20-point pre-listing checklist, covering:

  • Presentation
  • Photography
  • Copy
  • Layout
  • Scheduling
  • Most importantly — consistency between the words and the visuals

If the photos are a “50%” but the copy reads like a “100%”,
the whole listing loses credibility.

Pre-approved

WHAT IF THE PROPERTY’S OLDER OR UNSTYLED?

Not every property is shiny and new — and that’s completely fine.

Here’s how we help:

  • We use subtle AI-styled images to help tenants visualise the space’s potential
  • We advise landlords on what to remove or tidy before photos
  • We frame listings clearly and respectfully — no misleading shots or puffery

It’s about helping the home show up well, even if it’s 20 years old.

WHY BETTER ADS ATTRACT BETTER TENANTS

Great tenants apply quickly — but only if they believe your property is:

  • Well looked after
  • Professionally managed
  • Worth their time

A standout ad builds that belief.
A sloppy one kills it.

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WANT TO SEE AN EXAMPLE?

We’re happy to show you before-and-after ad campaigns — so you can see how much difference great creative makes.

Because when ads are done right, leasing becomes
faster and easier.

THINKING OF SWITCHING?

You don’t have to settle for blurry photos and clunky copy.

Even if your property is already listed, you can switch to Aura and relaunch the right way.:

We also offer:

2-week leasing guarantee

6-Month Satisfaction Guarantee

Free management if you’re preparing to sell

FREQUENTLY ASKED
QUESTIONS

How fast should my rental application be processed?

Within 24 hours at most. Aura’s average is 4.5 hours or less, so you never lose a tenant due to slow responses.

Can I switch property managers if my property is already listed?

Yes — you can switch agencies with 30 days’ notice or sooner. We’ll handle the transition and get your leasing campaign back on track fast.

Is it normal for a property to sit vacant for more than 2 weeks?

Not if it’s priced right and professionally managed. If you’ve had inspections and no tenant, the issue could be timing, follow-up, or lack of urgency.

What makes Aura different from other Sunshine Coast property managers?

We don’t outsource. We don’t delay. Every property is handled by a senior, local team member with a focus on proactive communication, fast action, and respect for your time.

Where does Aura manage properties?

We lease and manage investment properties across Caloundra West, Baringa, Little Mountain, and the wider Sunshine Coast. We also help owners in Brisbane’s northern corridor.

GRACE ELSTAK
M: 0499 485 308
E: grace@aurapropertysc.com.au
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*Our guarantee is subject to terms and conditions. Conditions apply – see full details for eligibility and exclusions.